Susi Castle

France | Germany | Japan | UK

Week 13.1

I’ve been re-reading the victim statement from the Brock Turner rape case – actually re-reading isn’t quite the right word; I’m using it in a report and I’m reading around it, but the day doesn’t feel sunny enough, nor do I feel strong and positive enough to read it again right now. The first time… Continue reading

Week 12.1

Why is it you only check behind you to see whether you’ve forgotten something when you haven’t? You notice too late when you do drop something.

Week 6.2

“If you are a young person working in marketing or advertising, let’s say you’re 28, you probably think the world of advertising is changing at warp speed.” Ah, to no longer be one of the young ones… In all seriousness Ad Contrarian Bob Hoffman’s most recent post on the speed of change in advertising reminds… Continue reading

Week 6.1

Today is my one year anniversary. I’d like to write a pithy post on ‘7 Things I’ve Learned This Year’ ‘8 Things You’ll Realise When You’re New to OOH’ ‘3 Things You Must Do In Your New Role’ but a more honest post is that I feel lucky, grateful and deeply appreciative of the opportunities… Continue reading